5 things you should know about matrimonial sites

I’ve seen tonnes of negative reviews of matrimonial sites. The more people spend on them, the more disappointed they feel. How do I know this, you ask? Because a lot of these people come to M.B.A. after they’ve tried out pretty much everything available in the market. Before people can shell more money on me,…

The 5 by 3 partner preference prioritisation principle

In the last few months, I cannot count the number of times I have tried to help people prioritise their partner preferences through M.B.A. So, I created this 5 by 3 principle which helps people in sorting out their preferences. I know it works when people genuinely follow it. In fact, this might work for just…

Tearing down the ideal husband

For the longest time, I remember romanticising the idea of an ideal husband. Back in 2006, I had even found this boy who I thought was great marriage material. He was well educated, smart, good looking, hailed from a good family, belonged to the same caste as me and we got along quite well. At…

How do you decide whom to marry?

I hate to admit, but I am a compulsive googler. I’m pretty sure some of you out there are closet googlers too. So, this one goes out to you, especially if you are in a relationship (or just even seeing someone on the arranged marriage market) and wondering if you should get married to the…

The marital whisper network and why men don’t have it

Disclaimer – While I am principally not opposed to the idea of gender as a spectrum, I must confess I am fairly illiterate. So, as always, this blogpost will cover only the two ends of this spectrum. My sincere apologies to anyone else in-between for not having enough to say. I was talking to a…

The generation that wants it all!

Today, the thirty somethings in India are really struggling to find life partners like never before. When I say like never before, I mean these are people you would have expected to be already married by now, but not anymore. Some 8-9 years ago, on Varamahalakshmi festival, our family priest, who also doubles up as…

Emotional dependence and why we remain unmarried

Marriage is a (wo)man-made institution to legalise two people choosing to live together as romantic partners, engaging in procreation and so on. But at a very carnal level, there is no need for it and we can very well do away with it. So, if any one of you believes that you “have” to get married…

What if?

I am in the business of promising people that I would make them more marriage-ready through one-on-one coaching. While I try my best to keep up my end of the deal, there are some things in the world I cannot influence – supply of soulmates. Even if you are more marriageable at the end of…

Margin for errors in the market

As I’ve said several times, we are the Tinder generation and the relentless swiping makes us believe we have infinite chances at great relationships and the truth is, we are far from that. In fact, my hunch is that, this is one of the many reasons why divorce rates have sky rocketed in my social…

The profile picture protocol

I cannot begin to reiterate the importance of first impression in the marriage market. The moment you are introduced to someone in the market, the first order of business is them stalking and judging you on every tiny detail you have floating out there on the virtual web space, even before they talk to you. Most…